Pipedrive alternative · updated 2026-07-30
The honest Pipedrive alternative for small teams
Lyto is a Pipedrive alternative for teams of one to ten people. Its CRM, Pipeline, runs one kanban pipeline and derives lead, prospect and customer status from real activity instead of manual dropdowns — and it ships in one suite with helpdesk, invoicing, tasks and time tracking, from €10 per seat per month billed annually. Pipedrive starts at $14 per seat per month for a CRM alone and gates its AI features behind the $59 Premium tier (July 2026).
Lyto · all 7 apps
from €10 / seat / mo
billed annually · €13 monthly
Pipedrive · sales CRM
Lite $14 / seat / mo annual billing
Growth $39 / seat / mo annual billing
Premium $59 / seat / mo first tier with AI
prices as of July 2026
How does Lyto compare to Pipedrive?
| Lyto (Pipeline) | Pipedrive | |
|---|---|---|
| Entry price | €13 / seat / mo, or €10 billed annually — CRM plus six more apps | $14 / seat / mo (Lite, annual) — CRM only |
| AI features | Included on Grow (€25 / seat): relationship summaries, drafted follow-up emails, next-step suggestions, paste-in extract | Gated behind Premium at $59 / seat / mo |
| Lifecycle status | Derived from real activity — attach a deal and a lead becomes a prospect; win it and they become a customer | Stages and labels updated by hand |
| Pipelines | One pipeline per org, on purpose | Multiple customisable pipelines |
| Beyond the CRM | Invoicing, helpdesk, tasks, time tracking and reporting in the same login | Add-ons and third-party integrations |
| Free trial | 14 days, card required — we say so up front; cancel in one click | 14 days, no credit card required |
Competitor prices checked July 2026; see their pricing page for current figures.
Why look past Pipedrive at one to ten people?
Pipedrive is a genuinely good sales CRM — simple, focused, well-liked. The catch for a small company is what happens around it. The CRM is only one tool in your stack, so the $14–59 seat is joined by an invoicing subscription, a support inbox, a time tracker and a task board, each with its own login, customer list and bill. Comparison guides put it plainly: Pipedrive is for teams that just want to sell; everything else needs add-ons.
The other tax is manual upkeep. Research on small-team CRM failure keeps finding the same culprit: data-entry burden. A CRM that demands constant dropdown-tending becomes a chore nobody does, and then it’s an expensive address book.
How is Lyto Pipeline different?
Pipeline is the CRM inside the Lyto suite, built for consultancies and starting companies of one to ten people:
- Status is derived, never declared. Attach a deal to a lead and they become a prospect; win the deal and they become a customer. No one maintains a lifecycle dropdown.
- One kanban pipeline per org with editable stages and a full deal timeline — calls, notes and meetings in one place.
- Dedup by design: people are unique by email, companies by domain signal, and a merge tool cleans up the rest. One contact exists once.
- Grow-tier AI that acts like an assistant: summarise a relationship, draft the follow-up email, suggest the next step, extract contacts from pasted text.
Where is Pipedrive still the better pick?
If sales is your whole world, be honest with yourself. Teams above ten people, processes that need several parallel pipelines, or workflows built on Pipedrive’s marketplace of integrations will find Pipeline deliberately minimal. Lyto trades that depth for breadth: the point isn’t the world’s most configurable CRM, it’s that the deal you win is already a customer in your invoicing, support and time tracking.
What does the suite actually change day to day?
Win a deal in Pipeline and the customer already exists in Sum when you invoice them, in Solve when they email support, in Tally when you log billable hours. One login, one shared customer record, one org-wide AI budget, one bill — instead of four subscriptions politely ignoring each other.
Questions people ask about switching
Is there a cheaper Pipedrive alternative with AI included?
Pipedrive introduces its AI features at the $59-per-seat Premium tier. On Lyto, Pipeline AI — relationship summaries, drafted follow-up emails, next-step suggestions and paste-in extract — is included in the Grow plan at €25 per seat per month (€19 billed annually), alongside a bigger AI allowance and an optional top-up balance.
What does Lyto cost for a 5-person sales team?
Five seats on Seed cost €65 per month, or €50 per month billed annually. That price covers Pipeline plus the other six Lyto apps — invoicing, helpdesk, tasks, time tracking, reporting and the shared workspace hub — under one login and one bill.
Does Lyto support multiple sales pipelines?
No — and that's deliberate. Lyto runs one pipeline per organisation with editable stages, because multiple pipelines are where small-team CRMs start turning into Salesforce. If your process genuinely needs several parallel pipelines, Pipedrive is the better fit; at one to ten people, one honest pipeline usually is.
Is Lyto's trial card-free like Pipedrive's?
No. Pipedrive advertises a 14-day trial with no credit card required; Lyto's 14-day trial asks for a card up front. We disclose that at every sign-up button rather than hiding it, cancelling is one click inside the app, and a trial cancelled before day 14 is never charged.
Try the whole suite, not a demo
Every plan includes all seven apps — from €10 / seat / mo, billed annually.
14-day free trial · card required · cancel in one click